A new-themed christmas commercial for Nintendo’s new 3DS has started airing in Japan this week, featuring Fashion icon, celebrity, and J-Pop star Kyari Pamyu Pamyu. Highlighting the various colorful and themed cover plates available for the handheld, Nintendo has been making a big marketing push for it’s pocketable platform since the launch of the device in October of this year. Sales have been strong in Japan, and many of us here in Europe and the US understandably can’t wait for the newly upgraded devices in the 3DS family to head our way. I’m expecting the launch of the New Nintendo 3DS, and New Nintendo 3DS XL  to take place in either late to mid february, but could be pushed back further depending on how sales of the current models performs here, and the sales of the New models in Australia and New Zealand.

For now, enjoy the new commercial.